Tag Archives: marketing

NFPA IEOC LOGO
August 10-12, 2015 at the Westin Chicago North Shore, Wheeling, IL The Industry & Economic Outlook Conference (IEOC) is NFPA’s highly anticipated economic event for everyone in the fluid power supply chain—NFPA members and non-members alike—all are invited to attend. Focusing on the opportunities and threats associated with the economy, as they relate specifically to the...

Read More >

One of the most common questions asked by NFPA members when it comes to market information, as it relates to their membership benefits, is “What reports are available to my company?” In most cases, this is dependent on your membership type, i.e. manufacturer, distributor, product supplier, etc. NFPA’s market information programs are generally broken into...

Read More >

MAPI_weekly_update
A weekly round-up of the MAPI resources available to NFPA members through NFPA's membership in MAPI. Issues in the Brief Trends From Year 1 of Conflict Minerals Reporting In a recent webinar, two Deloitte CPAs provided a comprehensive review of manufacturers' reporting practices and expectations for year two's disclosure requirements. Watch the full recording for...

Read More >

NFPA Global Fluid Power Reports and Forecast
In today’s fluid power industry, it’s rare to find organizations that don’t have some kind of global presence, which often has executives scrambling to find market information that identifies which international locations may be best suited for their company’s global business ventures. Well, look no further than NFPA for your global market information and data...

Read More >

Energy Efficient Hydraulics
ISO Technical Committee (TC) 131 is responsible for standardization in the field of fluid power systems and components. The scope of the technical committee, its subcommittees and working groups comprises terminology, construction, principal dimensions, safety requirements and testing and inspection methods including such components as: accumulators, compressed air dryers, conductors (rigid and flexible), cylinders, electro-hydraulic...

Read More >

Phone Apps
I’ve been writing about different aspects of social media usage among NFPA members using both my own observations and survey data about member habits. While it’s easy to tell who is using social media for marketing, it’s harder to tell whose efforts are successful. Like the Facebook friend who posts every day but rarely gets...

Read More >

social media tree
In my last article about social media, I wrote about what the results of the communications survey told us about the limited importance of social media in members’ marketing communications strategies. The survey results also gave some insight as to the intended purpose of member companies’ social media efforts. Based on my previous observations of...

Read More >

Modern business concepts - communications survey
I recently wrote about my observations of NFPA member company social media usage from an outsider’s perspective. I found that most members have social media accounts that may or may not be regularly used. The insider’s perspective provided by the recent communications survey measured the importance of social media in members’ marketing plans. The results...

Read More >

Economic_Update_Webinar
Register TODAY for the Economic Update Webinar Thursday, October 30th, 10:00 am Central NO CHARGE to NFPA Members! Presented by Jim Chappelow, Institute for Trend Research (ITR)   [dropcap]T[/dropcap]he NFPA Economic Update webinar will help members gain critical insight into the economic risks and opportunities facing their organization. Mr. Chappelow will provide insights into the...

Read More >

Institute for Trend Research
NO CHARGE to NFPA Members! Jim Chappelow, Institute for Trend Research (ITR) Thursday, October 30th, 10:00 am Central NFPA’s Economic Update webinars will help members gain critical insight into the economic risks and opportunities facing their organization. Mr. Chappelow will provide insights into the latest economic developments & future trends for the U.S. and global...

Read More >