Tag Archives: social media

Social Media
Last week I analyzed what the results of the 2015 Communications Survey said about members' news preferences. This week I tackle the social media portion of the survey. As many of you may know, NFPA is on Twitter, LinkedIn, and YouTube. In previous years, we would ask whether companies used social media, and the number...

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social media tree
Are you or your company on Twitter? Then follow the NFPA! Keep up with the latest from the association. See select industry news, popular NFPA News articles, live tweets from events like the Industry & Economic Outlook Conference or Annual Conference, pictures from schools participating in our workforce development programs, and more when you follow...

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Phone Apps
I’ve been writing about different aspects of social media usage among NFPA members using both my own observations and survey data about member habits. While it’s easy to tell who is using social media for marketing, it’s harder to tell whose efforts are successful. Like the Facebook friend who posts every day but rarely gets...

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social media tree
In my last article about social media, I wrote about what the results of the communications survey told us about the limited importance of social media in members’ marketing communications strategies. The survey results also gave some insight as to the intended purpose of member companies’ social media efforts. Based on my previous observations of...

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Modern business concepts - communications survey
I recently wrote about my observations of NFPA member company social media usage from an outsider’s perspective. I found that most members have social media accounts that may or may not be regularly used. The insider’s perspective provided by the recent communications survey measured the importance of social media in members’ marketing plans. The results...

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Social Media
Social media marketing has become a buzzword over the past few years. Platforms like Facebook, LinkedIn, and Twitter can be a marketer’s fantasyland, offering seemingly easy access to a variety of audiences, including potential consumers and employees. Even though certain types of business benefit more than others, social media use has grown across industries, including...

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Katrina Schwarz joined NFPA on September 23rd as Association Marketing Manager with our Membership and Communications Team. She comes to us having recently completed a Master of Arts in Media Studies, which followed upon a Bachelor of Arts in Journalism/Documentary Film, both from the University of Wisconsin-Milwaukee. While pursuing her education, Katrina held a series...

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IFPE
According to the recent NFPA Communications Survey, creating and maintaining a social media presence is becoming more and more critical to our member company's overall operations. In the February Reporter Kari-Lynn will continue to share social media news and updates as well as helpful "tools of the trade" to assist members in navigating the online...

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According to the recent NFPA Communications Survey, creating and maintaining a social media presence is becoming more and more critical to our member company's overall operations. Beginning with this issue of the Reporter Kari-Lynn will share social media news and updates as well as helpful "tools of the trade" to assist members in navigating the...

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